Ryu Asada

1978 – 2021

He was one of us. He was the best of us. But from that flame, a hundred thousand sparks are lit.

Road & Track Magazine

A fascination towards toy cars that started early on in my life ultimately steered my aspirations into engineering, and eventually the physical sciences.

Ryu’s passion, care, and persistence that he carried throughout his numerous designs inspire and encourage me on my creative and academic adventures.

To learn that the industry-leading designer and automotive artisan behind many of my own cherished collections started off with a degree in physics makes me feel an even deeper appreciation, not only of the path through which I have come, but of the future into which I will construct my own legacy.

Rest In Peace, Mr Asada.